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7 minutes | Leadership & Talent | Manage a Social Enterprise

Employee Relations Overview

Employee relations refers to the overall relationship between an organization and its employees. This includes factors like company culture, employee engagement, lines of communication between staff and leadership, and workplace policies.

11 minutes | Marketing | Manage a Social Enterprise

Social Media Overview

With such widespread use and increasing impact on consumption habits, leveraging social media platforms should be a component of your social enterprise’s marketing efforts. 

10 minutes | Marketing | Manage a Social Enterprise

External Communications Overview

Devising an external communications plan that aligns with your organizational goals will help you reach your target audiences where they are, present them with information that resonates, and move them to take action. 

11 minutes | Marketing | Manage a Social Enterprise

Brand Strategy Overview

Whether you’re selling a product or a service, or you’ve been in business for one year or several decades, having a strong brand creates credibility, distinguishes you from your competition, builds trust, and helps your customers remember you. 

5 minutes | Operations | Manage a Social Enterprise

Equipment Acquisition and Management Overview

Equipment is an investment, and—depending on the value of the equipment, what it’s used for, or how frequently it needs to be purchased or replaced—it can be a significant investment for an employment social enterprise.

4 minutes | Marketing | Manage a Social Enterprise

Marketing Assets Overview

Investing in the development of a few strong, core marketing assets will ultimately save you and your team time as you connect with new audiences, as well as deliver a strong, reputable first impression of your business. 

6 minutes | Operations | Manage a Social Enterprise

Staffing Management Overview

Staffing management is the practice of aligning participant workers with work shifts and service contracts to ensure your employment social enterprise can reliably deliver work it has committed to. 

11 minutes | Raising Capital & Fundraising | Manage a Social Enterprise

Development Infrastructure Overview

Development operations or development infrastructure are the systems and practices that function behind the scenes on a fundraising team. They are things like clarifying your team’s division of labor, prospect research, gift processing, gift acknowledgment, and data administration. 

9 minutes | Operations | Manage a Social Enterprise

Processes Overview

Generally, the need for documented processes and good process management increases as an organization grows. But all organizations should have some form of documented processes.

6 minutes | Operations | Manage a Social Enterprise

Software Overview

It’s important to consider and select software thoughtfully so that the combined whole of all systems and software that support an organization result in increased efficiency.