This session will begin with an introduction to the marketing funnel as a framework for building your customer pipeline and managing towards sales goals.
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Growth Planning
Growth Planning refers to the set of activities employment social enterprises go through when exploring new horizons – which for some might be considering whether to start a new business line or launch a new product, while for others deciding whether to form a new partnership that will take sales or employment to a new level.
Growth Planning generally results in a growth plan, which, when done well, that will help the organization make clear decisions around how to allocate and sequence resources in a manner most aligned with its future goals. Growth plans will also help the organization communicate the ‘why’ behind its ambitions to key stakeholders, including staff, board members, and current or prospective funders. Learn more about how strategic growth planning can elevate an ESE to new heights.
Growth Planning Resources
This session will begin with an introduction to the marketing funnel as a framework for building your customer pipeline and managing towards sales goals.
In this preparatory CE Week session, we've provided an orientation to upskilling. This is a high-level overview of the five elements of designing an Upskilling program.
In this session we'll discuss taking on the formal role in a wider partnership of upskilling navigation to help students and workers explore, apply, enroll and complete upskilling training programs in a specific region or market.
In this session we will focus on Direct placement pipelines with employers that provide structured career paths and advancement opportunities to quality jobs offering living wages, benefits, and ongoing skills training.
In this session we will be covering structured curriculum that prepares clients to enroll and successfully complete Registered Apprenticeship Programs (RAPs). These programs are often developed and/or validated by local RAPs, and are sometimes registered with state or federal apprenticeship agencies.
In the session our focus will be on high quality, industry validated training programs that lead to recognized certificates, credentials, and/or, in-demand, quality jobs. These training programs can be provided by public institutions of higher education or private training providers.
In this session we will go deeper into Registered Apprenticeships, which are structured training programs, that includes on-the-job training, have an employer sponsor, and require approval from US DOL or state apprenticeship agency.
Growth Capital is enterprise-level funding or investment that builds the capacity for business expansion and strategic planning. Growth Capital provides social enterprises with the space for deep reflection before tackling the next step in their plan to scale.
This is a helpful resource for those seeking to better understand the terminology and concepts related to Employment Social Enterprises (ESEs) and the broader field of social entrepreneurship.