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Business Planning

An employment social enterprise is an organization that 1) derives a meaningful portion of its total budget from the sale of goods and services, and 2) purposefully hires and supports a specific population of employees as part of its mission. The Business Planning section covers the first element in depth, while the Employee Success Program section covers the second. 

The Business Planning section explores three core concepts in some depth: a) how ESEs generate earned revenue, b) how ESEs can maintain or increase profitability of business operations, and c) best practices around how ESEs can plan for the future, whether by exploring growth scenarios, business model pivots, or other actions. 

All Business Planning Resources

Showing 31 to 40 of 40 posts
10 minutes | Business Planning, Employee Success Program | Grow a Social Enterprise, Manage a Social Enterprise

Partner & Customer Evaluation Tool

We've created a tool to help you evaluate potential, and even current, partner and customers, based on what is important to YOUR organization. This makes it easier to pursue, release, and/or keep a partner or customer to help you increase your impact!
10 minutes | Business Planning | Manage a Social Enterprise

Price and Product Benchmarking

Develop a point of view on how your products are priced relative to competitors in the market.
2 minutes | Business Planning | Manage a Social Enterprise

Pricing Power

Understanding pricing power is crucial because it directly influences a company's ability to thrive and adapt in a dynamic marketplace.
11 minutes | Business Planning | Grow a Social Enterprise, Manage a Social Enterprise

Pricing Strategy Overview

Pricing strategy is how a business determines the ideal price of a product or service, informed by a range of factors such as business costs, competition, and customer value.
9 minutes | Business Planning | Grow a Social Enterprise, Manage a Social Enterprise

Sales Channel Overview

Sales channels are the methods a business uses to sell products or services to customers.
19 minutes | Business Planning | Grow a Social Enterprise, Manage a Social Enterprise

Selling Process Overview

Selling process refers to a series of steps taken to sell a product or service to a customer. A strong sales process is repeatable and scalable, leverages standardized tools and templates, outlines clear roles and responsibilities for sales team members, and is data driven.
2 minutes | Business Planning, Growth Planning | Grow a Social Enterprise

SNAP E&T Overview

What is SNAP E&T? View the Three-Part SNAP E&T Webinar Series While the application to the SNAP E&T Cohort is closed, these webinars and slide decks walk through SNAP E&T 101 and Employment Social Enterprise alignment. REDF will be launching another SNAP E&T Cohort in early 2025. If you’d like to express interest in the […]
6 minutes | Business Planning | Manage a Social Enterprise

Using a Breakeven Analysis to Inform Pricing Decisions

Before your social enterprise can evaluate different pricing strategies for its products, it must first understand two crucial pieces of information. In this deep dive, we will learn how to 1) Understand your social enterprise’s cost structure and 2) Conduct a break-even analysis.
6 minutes | Business Planning | Manage a Social Enterprise

Value Proposition Overview

A value proposition is a clear statement that conveys a) how the product or service your social enterprise sells will meet an important and unmet customer need, and b) why these customers should buy from your business vs. a competitor. 
24 minutes | Business Planning, Growth Planning | Grow a Social Enterprise, Manage a Social Enterprise

Venture Criteria Tool

This Venture Criteria Bank & Template Tool can be used for ESEs to generate, refine, and prioritize a set of venture criteria that will enable them to meet their business, social, and operational goals.